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Thursday, May 7, 2009

Pakistani Designers

Many of its graduates are well known designers today they have marked their names nationally and internationally. They include H.S.Y, Maheen kardar, Kamiar Rohmi and many others have made Lahore the upcoming fashion capital of Pakistan. Because of these designers, people are becoming more aware of fashion scene in Pakistan. Previously, it was assumed that only the youth was interested in fashion world but today it seems as if fashion has no age limits. Old, young and even today’s children are fashion obsessed. Lahori designers have entirely changed people's perception of contemporary fashion! People buy whatever the designer has to offer them. Under the influence of Lahori Designers, many designers have emerged in other parts of the country too. Fashion has become a rountine follow up. If the designers introduce something, people immediately follow that. Other than creating fashion awareness, these designers have also made us proud. Nelopher Shahid, a Lahore based designer is the only designer of Pakistan who was invited by French government to showcase her designs in Paris. Hassan Shehryar Yasin started off his career as a choreographer plus designer and showcased his designs in London, New York City, Toronto, Bahrain and Qatar. No other Pakistani designer had such privilege to enjoy. In the year 2000 he formally introduced his own label as HSY. He started in bridal and formal wear dress lines and has since become one of the most recognized South-Asian fashion label in the world. It currently employs over 350 workers and has six international stores with the flagship studio housed in Lahore. Many Lahori designers are taking part in Bridal Asia too, which is a platform for all Asian designers. They have got much acclaim through this. Designers like Mehreen Kadar, Maria.B, Deepak Pervani and Honey Waqar are taking part in it. Million of rupees are spent on preparing for such fashion wears.When we talk about fashion other than clothes and designers, models are very important of this industry too. Without them the designers cannot showcase their dresses. Lahori people are very talented.